Yet another apostrophe catastrophe; that is, unless the company name is “Fight”—as in “Why don’t you give Fight’s Cold & Flu a try?”
Or not.
Will this madness never end?
. . . . .
Stop by every 1st and 3rd Wednesday for a peek into the world of spelling, punctuation, or grammar gone wrong!











4 comments ↓
Nobody know’s how to use apostrophe’s anymore. Its frustrating, and Im shocked.
Probably not – and it seems to get worse every year.
You would think that, for the amount of money a company has to spend on their marketing campaign, something as obvious as a misused apostrophe would be noticed.
You would think! But I have scads of examples (already posted or waiting in the queue) of similar advertising errors.
What a world!
Indeed a disaster. It does not speak well of the company.